Author(s):
Abstract:
The analysis of structural features and characteristics of the corporate culture of modern enterprises and organizations in the context of social, economic and cultural transformations allows us to talk about the possibility of interpreting corporate culture as an ideology for achieving results in solving socially significant problems. Based on the theoretical and methodological study, the author proved the need for a new look at the formation of corporate culture in the form of creating unified platforms for corporate culture, due to the development of the "on-demand economy".
Keywords:
Pages:
20-29
doi:
10.24412/1994-3776-2024-4-20-29